Press Release

We are proud to announce that at last evening’s Health Service Journal (HSJ) Awards 2021, HUC won in the ‘Driving Efficiency Through Technology Award’ category. In tandem with Cambridgeshire and Peterborough Clinical Commissioning Group (CCG), Cambridge University Hospital NHS Foundation Trust (CUHFT), Northwest Anglia NHS Foundation Trust (NWAFT) and working with Content Guru’s storm® cloud telephony solution, we launched the Virtual Waiting Room within the region last year. The initiative aims to help patients who call NHS 111 receive the care they need while alleviating the pressure on Emergency Departments (EDs).

The HSJ Awards is the largest annual benchmarking and recognition programme for the health sector. The comprehensive assessment process involved a first round of remote judging – overseen by a panel of dedicated industry professionals – followed by a live presentation. Having successfully completed both of these highly competitive stages, HUC and our partners on this project went on to be awarded the distinguished accolade, standing out amongst a very impressive shortlist.

Janice Greenhill, Chief Operating Officer at HUC says: “To have been shortlisted for the work we’re doing to help the communities we serve was an honour; however, to now be recognised as leaders in healthcare innovation for our work only drives us to continue with innovating further to help the patients we serve.”

Dr Gary Howsam, Chair of Cambridgeshire and Peterborough CCG, said: “It’s fantastic to see that our Virtual Waiting Room has been recognised by the HSJ awards. It clearly demonstrates how by working together with our partners across the local health and care system we can ensure we provide innovative and high-quality services for our local communities.”

Martin Taylor, Deputy CEO and Co-Founder of Content Guru, commented: “Congratulations to HUC on its win in the ‘Driving Efficiency Through Technology’ category. We are delighted that our technology underpinned the project recognised by HSJ in this prestigious award. Content Guru continues to invest heavily to keep our storm® cloud communications solution at the cutting-
edge. This in turn ensures that our clients, like HUC, can innovate rapidly and bring tremendous benefits to health organisations and patients.”

To learn more about HUC’s Virtual Waiting Room, click here or visit our website


Note to the editor:

HUC is an NHS service provider that specialises in both Primary Care Services and Integrated Urgent Care. We offer a variety of care services to our patients, and business support services to our partners, including: NHS 111, General Practitioner (GP) Out of Hours Service, Extended Access, Dental Out of Hours Service, Primary Care Services at Luton Town Centre GP Service, and Acute In Hours Visiting Service (AIHVS).

At HUC we believe in our mission, “to provide high quality, fair, sustainable healthcare services to the communities we serve,” as a result, we will always strive to deliver highly responsive and effective integrated healthcare to our patients with urgent but non-life-threatening conditions.

Cambridgeshire and Peterborough CCG are responsible for planning and buying local NHS services, such as the care received at hospital and in the community, as well as ensuring they deliver the best possible care and treatment for patients.

From April 2022, Cambridgeshire and Peterborough Integrated Care System (ICS) will replace the CCG and bring together health and social care to improve the health and wellbeing of local communities, reducing health inequalities and putting patients at the heart of everything we do.